Tuesday, October 16, 2007

Under Armor may be under bought

Under Armor may confound some longs, but with a forward P/E roughly twice that of Crocs, the neutral investor has an easy choice. Warm weather this fall may have an effect on sales of the product, but in the long run, UA is in a niche of its own.

Pupule says: The recent mini-rally has pushed UA (60.17) over its 10-day SMA (59.67), but it is still below its 50-day SMA (62.74). True believers can get a good price here.

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